PACE Institute is the only Certified Education Partner of the Digital Marketing Institute, Ireland in Sri Lanka. With this timely qualification, our Digital Marketing students will be able to secure promising career opportunities both in Sri Lanka as well as Overseas. Whether you aspire to be a Digital Marketing Professional or an entrepreneur, PACE Institute’s Digital Marketing programs on offer will prove highly useful to you as they are rich with practical insights and career-oriented topics.
Through dynamic lectures, case studies and small group discussions, you will be exposed to the latest methods, techniques and tools to improve your Digital Marketing and brand-building knowledge.
There are ten modules in the course:
- Module 1: Introduction to Digital Marketing
- Module 2: Search Engine Optimisation
- Module 3: Pay per Click Marketing
- Module 4: Email Marketing
- Module 5: Digital Display Advertising
- Module 6: Mobile Marketing
- Module 7: Web analytics
- Module 8. Social Media Marketing
- Module 9: Strategy and planning
Why Study for Professional Diploma in Digital Marketing?
- Internationally recognized qualification in Digital Marketing
- Growing demand for Digital Marketing Professionals worldwide
- Comprehensive syllabus defined by world’s leading digital brands and agencies
- Most widely taught and industry-accredited diploma
- Offers valuable insights into real-world digital technologies, applications and techniques
DMI Syllabus Advisory Council
The syllabus Advisory Council of the Digital Marketing Institute (DMI), which validates the content of the institutes’s syllabus, consist of industry specialists from leading digital brands including Twitter, Facebook, Google, LinkedIn, Microsoft, IBM, Vodafone, Communicorp, Dentsu Aegis Network, Omnicom, WPP and Ogilvy.