Digital Marketing Institute

Information Technology


Management and Leadership

Diploma in Digital Marketing

All over the world, digital media continue to increase their influence on businesses of all sorts and on both sellers and consumers more or less. Also, digital marketing is growing popular. Using digital marketing, businesses find it easier to reach a larger audience of consumers. Due to the wide presence and influence of digital media, consumers are more informed and more powerful today. The growing demand for digital marketing by businesses has created a great career field that offers tremendous growth opportunities to the qualified digital marketing practitioners.

To become a qualified digital marketer who can command a high salary and great recognition, it’s essential to learn digital marketing from industry experts at a reliable digital marketing training institute. Diploma in Digital Marketing offered by PACE Institute is a comprehensive digital marketing training course.

Diploma in Digital Marketing is designed to provide candidates with a comprehensive selection of tactics and strategies across social media, mobile marketing, online analytics, and search engine marketing aimed at using the Internet for securing business goals such as acquisition, conversion, and ret online customers. More specifically, the syllabus of this well-planned and practical-oriented digital marketing course consists of 16 modules that are as follows.

Course Content and other Details

  • Introduction to Marketing
  • Introduction to Digital Marketing
  • Introduction to Digital Marketing Strategy
  • Setting up and Optimizing a Website
  • Content Marketing
  • Email Marketing
  • Search Engine Optimization
  • Paid Search
  • Social Media Marketing
  • Video Marketing
  • Display Advertising
  • Mobile Marketing
  • Email Marketing
  • Analytics
  • What’s Next after Analytics (Advanced Digital Strategy)
  • Soft Skills for Digital Marketers

The course is taught by highly qualified lecturers who’re steeped in digital marketing and are also passionate about providing training in digital marketing. That apart, successful completion of the course will entitle the students to exemption of a few subjects when you start pursuing Professional Diploma in Digital Marketing awarded by the Digital Marketing Institute, Ireland. PACE Institute is, in fact, the Authorized Partner of DMI in Sri Lanka and offers a range of Digital Marketing courses in Sri Lanka accordingly.

Duration – 4 Months

Mode of Delivery

  • Theory – 40%
  • Practical – 60%

Assessment Criteria

  • Individual Assignment – 40%
  • Group Assignment – 40%
  • Open Book Exam – MCQs – 20%

Course Highlights

  • Become a Google & Facebook Certified Professional
  • 9 Industry Standard Qualifications

Affordably priced, Diploma in Digital Marketing is taught in an excellent learning environment housed in premised conveniently located on High Level Road in Pannipitiya. Earning this momentous digital marketing certification will prove instrumental in materializing your digital ambitions. Call us on 0115923500-5 for more information about Diploma in Digital Marketing by PACE.

Digital Marketing Institute Career Roadmap

Digital Marketing Institute Career Roadmap

Next Batch Starts on:- 18th September 2021

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Why PACE ?

  • Career-oriented lecturing & Training
  • Highly Qualified Lectures
  • Affordable Prices



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